Nobody can guarantee a winning advert. The only way to know for sure is to test it. But there are several elements that you can incorporate into your advert or sales letter to give it a better chance of being a winner. Use these elements as your own personal “winning advert checklist.”
Element 1 — Smart […]
Small Business Newspaper Advertising
March 11th, 2008 — Advertising
Upselling Your Customers
March 5th, 2008 — Selling & Sales
Another way to ethically generate extra income from your customers is to ‘Upsell’ them. Upselling is basically adding extra to your customers’ shopping basket when they make a purchase from you.
For example, you are selling widgets and of the 100 people who buy your merchandise from your store in a given week, the average purchase […]
Testing And Tracking Basics
February 26th, 2008 — Testing And Tracking Basics
Many businesses assume they know which sales methods appeal to customers to make them respond in the greatest numbers. To be successful in marketing, you must not make assumptions, otherwise you will lose out on many leads and sales. Assumptions, can throw money away. Even after many years, many mistakes, many successes in marketing – […]
